We’ve all heard that “Content is King!” But without an ongoing stream of SEO content, the ability to get discovered and rise above your competition in search engine results pages becomes significantly harder. When creating content, always include…

To get the word out, all some did was hand out flyers, get a listing in the Yellow Pages, and advertise in the local newspaper. Times have changed but the need for working local hasn’t.

Google developed Google My Business as a way to make it easier for searchers to get the information they need, quickly and conveniently. Simply put, it allows potential customers to more easily find you and contact you.

The Google 3-Pack is the primary method Google uses to display the top three results for local SERP results. This is a major Micro Moment for the user. It’s a Micro Moment because the information is presented in a quick and easy format.

“We want people to view us as credible. We want to look like we’re the leaders in our industry. In fact, we are the leaders. We’re the only firm in our region that has agents who’ve been accredited to do that level of financial work.”